Trade Secrets on the road, part 2: From pitch to prime time, how travel advisors can -- and should -- get on TV

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Trade Secrets is on the road for a special, three-episode series recorded on the ground at the ASTA Travel Advisor Conference in Dallas. In this episode, part two in the series, travel advisors can learn all about how to get on TV, and why it's the best marketing tactic a small business can employ. Vacation Planners International's Jenn Lee, Gifted Travel Network's Vanessa McGovern and ASTA's Erika Richter -- all experts in media relations -- offer tips, advice and beyond.

ASTA's Zane Kerby is featured in part one.

This episode is sponsored by the Globus family of brands.

Further resources

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Email us: tradesecrets@travelweekly.com

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