2023 sales: $167 million
Previous ranking: Unranked
Employees: 17 full-time
5675 DTC Blvd., Suite 150
Greenwood Village, CO, 80111
Phone: (303) 988-0505
Website Executives
CEO/OWNER: Randy Yaroch
VP, OPERATIONS & SALES: Christopher Herrington
VP, MEETINGS: Kim Luna
DIRECTOR, FINANCE: Susanne Todd
DIRECTOR, IT: Chris Hood
COMPANY FACTS
* Privately held host agency and meetings-planning company.
* Works with 215 independent contractors.
* $156 million of sales by hosted agents.
* Sales: 75% leisure, 20% business, 5% other.
* A member of Virtuoso, CLIA, IATA, ASTA, Professional Association of Travel Hosts and the Travel Technology Initiative.
2023 DEVELOPMENTS
* Revamped recruitment strategy, which led to company's strongest year for bringing on new advisors, crossing all five age generations.
* Enhanced communication forums.
* Provided innovative technology to advisors.
* Streamlined vendor strategy, focusing on collaboration among advisors, vendors and company.
LOOKING AHEAD
* Increasing focus on advisor education.
* Enhancing advisor-facing technology.
* Boosting exposure and engagement for advisors in trade events and Virtuoso opportunities.
* Expanding scope of meetings-planning services worldwide.
* Bullish on 2024, although there are concerns about the potential impact a controversial election may have on travel planning. Conflicts around the world may cause apprehension among travelers. Introduction of technology that is still being developed (NDC) may affect operational efficiencies in business and trust in the advisor community.