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Trade Secrets columns

My bag-tracking double whammyI love using technology to track my bags -- when it works.

Good 'actors,' bad actors in AII haven't heard of any AI-enhanced attacks on travel agencies. Yet.

Advisor gifts that keep givingClient gifting is nothing new in the world of travel agencies, and for good reason: Not only is it a nice gesture to instill...

How a House bill could ease the advisor shortageThe Freedom to Invest in Tomorrow's Workforce Act (H.R. 1477) would enable 529 funds to be applied to workforce training and...

Preparing the agency community of tomorrowTravel continues to boom, and with that boom has come an increase in demand for travel advisors to help plan all those trips.

ASTA's list might change how commissions are paidASTA has positioned its list as providing public recognition of suppliers who value advisors. The absence of companies that...

What advisors can take away from TemuHave you shopped on Temu.com yet? It's kind of chaotic. But is this kind of selling -- aggressive digital marketing and all --...

Moving on from social mediaWhat if you deleted your social media accounts? For many travel advisors, that's an almost unthinkable scenario.

Ranks of new advisors continue to swellMore advisors are eager to start. They just need solid training.

A chat with and about ChatGPTChatGPT wrote part of my column. How did it do? "Let's dive in."